share of viewers
If advertising revenue picks up as projected, Hadwal said, NBC would expand news coverage to include a morning broadcast too.
NBC had a place in the market at one time, but couldn't make a Instyler Hair Straightener Brush
By Aaron Nelsen/The Brownsville Herald Updated Feb 8, 2013
the network is back in Brownsville with a new face and utilizing high definition digital technology. Hadwal expects the channel to recapture its old audience and siphon off a bit from its competitors too.
NBC 23 aim to capture their Ghd Hair Straightener 1 Inch
Hadwal, who will be one of the new anchors along with Cindy Garcia, said right now the news team is rehearsing and ironing out the technical kinks.
"The Rio Grande Valley is one of the fastest growing regions Babyliss Curl Iron in the country," Hadwal said. "We want to give the Valley another news option."
go of it, leaving the area altogether. Others quickly scooped up their share, including Action 4 News, Telemundo and Univision.
Fox 2 XRIO isn't as green with a year and half under its belt. Based in McAllen, Larry Safir, general manager of Fox 2 XRIO, said the market is exploding, adding that offering news has always been part of the larger plan.
Fox 2, NBC 23 aim to capture their share of viewers
Spanish language TV has long been perched atop the Rio Grande Valley market, but two new English language newscasts have made their goal to capture their share of viewers.
"We saw an opportunity that was ripe for news," said Drew Hadwal, news director for NBC 23 in Brownsville. "So, here we are, giving it a shot."
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